WILSON GOLF 2024 Staff Model Irons
Wilson Staff Model irons have been a halo product for Wilson Golf for over 60 years. The goal of this project was to evolve the 2020 line in a way that felt faithful to the brand, while pushing the CMF and graphics into a more contemporary direction.
PROJECT SCOPE:
product design
Graphic design
Design for manufacturing
WILSON GOLF 2024 Staff Model Wedges
Create a line of wedges that feels unified across different lofts and toe-weighting.
WILSON GOLF 2024 Infinite Putters
Increased the perceived value of Infinite Putters by creating a minimal and timeless design.