Product Designer
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Wilson Sporting Goods

 

WILSON GOLF 2024 Staff Model Irons

Wilson Staff Model irons have been a halo product for Wilson Golf for over 60 years. The goal of this project was to evolve the 2020 line in a way that felt faithful to the brand, while pushing the CMF and graphics into a more contemporary direction.

PROJECT SCOPE:

product design

Graphic design

Design for manufacturing

WILSON GOLF 2024 Staff Model Wedges

Create a line of wedges that feels unified across different lofts and toe-weighting.

WILSON GOLF 2024 Infinite Putters

Increased the perceived value of Infinite Putters by creating a minimal and timeless design.